Disaster Relief Campaigns: A Cause Inspired Case Study
Creating change across the country, InFaith Community Foundation provides trusted stewardship to make the most of donors’ charitable support. Rooted in many different denominations of Christian faith, InFaith gives to create lasting change in the shared community.
After 2018 hurricanes Florence …
Creating Your 2018 #GivingTuesday Strategy
#GivingTuesday is a singular day of giving that always occurs on the Tuesday following Thanksgiving in the Untied States. This year, #GivingTuesday will be on November 27th, 2018. Since it’s inception in 2012, #GivingTuesday has made a major impact …
Don’t Be Fooled By Phishing Scams
Phishing Scams are fraudulent attempts to obtain sensitive information, like usernames, passwords, and credit card details, often for a malicious purpose. This is done by disguising as a trustworthy entity in the form of an email or other electronic …
5 Signs Your Nonprofit Is Ready To Rebrand
Is your nonprofit ready for a rebrand? This isn’t always an easy question to answer, so our Director of Brand Strategy, Dave Barbush, put together a guide for your nonprofit to use when considering whether or not it’s time …
UTM Parameters 101
If you use Google Analytics or similar tools, you’ve probably come across the acronym UTM before. So, what is it?
Example of UTM code on one of our blogs! (click to enlarge)
UTM parameters are tags added to the end …
Cause Inspired Media Has Now Partnered With Arreva
Cause Inspired Media and Arreva have developed a partnership which helps nonprofits directly by capitalizing on marketing efforts to create relationships with donors via an online fundraising and donor management platform.
As a Google Ad Grants Certified Professional, we have …
Google’s New Expanded Text & Responsive Search Ads
If you start to feel like the ads in Google’s Search results are getting longer–you’d be exactly right. Google’s new Expanded Text Ads (ETAs) can now total 300 characters, doubling the original ad size.
The devices we use on a …
Multi-Chapter Brand Consistency On Social Media
For nonprofits with multiple chapters, the services offered and overall mission can be nearly identical. But, they each require their own social media strategy.
When nonprofits have multiple chapters throughout a county, state, or country, the experiences at each location …
Getting The Most From Your Google Ad Grant: A Webinar
Join us this Wednesday, August 8th at 2pm EST for an interactive webinar about optimizing your nonprofit’s Google Ad Grant!
Cause Inspired Media has partnered with Google and GuideStar to help nonprofits take advantage of the Google Ad Grant. On …
Google Includes Cause Inspired Media In New List of Ad Grants Certified Professionals
On July 24th, 2018, Google announced that Cause Inspired Media will be included on their new list of Ad Grants Certified Professionals, consisting of leading authorities in Ad Grant Management from across the world.
Cause Inspired Media is proud …
Google’s Re-Branding: What Your Nonprofit Should Know
At the end of June 2018, Google announced their newest re-brand with the goal of making themselves more accessible and useful to their users.
The world is constantly changing around us. From the ways in which we communicate, to our …
Cause Inspired Media Attends Florida’s First Job-A-Palooza!
Last Friday, June 22nd, Cause Inspired Media was happy to attend the Arc of Jacksonville’s Job-A-Palooza!
The Arc of Jacksonville has been a champion for the inclusion of persons with unique abilities since 1965. Their main mission is to “serve …
Google’s Push For A Secure Internet
If your donation page is still using HTTP, your donors’ information is not secure. It’s time to switch to HTTPS.
Last year, Google began their push for a more secure internet by updating their web browser, Chrome, so that thee …
The Value of Volunteers
When reporting the resources available for a nonprofit organization, one essential resource is commonly left out: volunteers.
A study by Independent Sector, a coalition of nonprofits, reports that one hour of volunteering is worth an average of $24.69. Considering the …
Nonprofit Web Design And The Features That Set Them Apart
Websites are the most effective piece of advertising that your nonprofit has complete ownership of. They’re how you present the organization’s brand, personality, and mission while highlighting what sets you apart from the competition.
In terms of brand advancement and …