CAUSE INSPIRED NEWS

New Projects, Media, Tips & Advice
cause inspired client education series nonprofit webinars

The Client Education Series

Much like the needs of nonprofits, the world of digital marketing is always changing. It can be hard to stay on top of everything, and some aspects of digital marketing for nonprofits seem like lessons you can only learn …

Advertising in a Crowded Market: a Cause Inspired Case Study of Hoplite Resilience Center, Inc.

Advertising in a Crowded Market

Our society has always called upon our country’s service members and first responders to overcome adversity and endure traumatic events for the greater good. While these heroes often seem invincible, many times the events they witness leave invisible scars …

Google Ads Extensions

Google Ads Extensions

In today’s technology-driven world, one of the first places that people turn to when looking for recommendations or information about businesses or organizations is Google. Whether it’s to check the hours for when their local hardware store is open …

Gulfcoast South AHEC cause inspired case study

Gulfcoast South AHEC: A Cause Inspired Case Study

In 1971, the government developed the Area Health Education Center (AHEC) system to benefit the rural and underserved populations in each community. Gulfcoast South AHEC does this by recruiting, training, and retaining a health professions workforce committed to supporting …

updates to user privacy

Updates to User Privacy

As an increasing number of major ad tech companies make shifts to prioritize consumer privacy, changes in how digital advertising companies gather data are also occurring. In recent months, Apple changed its practices to require apps to request the …

Ripple of One: A Cause Inspired Case Study

Founded in 2010, Ripple of One empowers families to move beyond public assistance. It is a program strategically designed to help families thrive. Their program focuses on four core areas of their life: education/work readiness, financial stability, emotional stability, …

my recovery day: a cause inspired case study

My Recovery Day: A Cause Inspired Case Study

My Recovery Day is a nonprofit organization that provides resources to individuals recovering from addiction. In 1999, Bill Tymoszczuk began selling items on eBay. His success at making a profit on eBay led him to consider using eBay as …

cause inspired recommends optinmonster for lead generation

Cause Inspired Recommends OptinMonster For Lead Generation

When it comes to digital marketing efforts, lead generation is one of the most important things your nonprofit can do to drive engagement, and increase overall support. That’s why our experts at Cause Inspired recommend using OptinMonster to create …

increasing actions on site: donation forms, iframes, and more

Increasing Actions On Site

A significant advantage of digital marketing is the ability to use data to drive your nonprofit goals. Actions taken on site are tracked and the information can be used to drive site users to take the next step in …

growing your good work

Growing Your Good Work

As a nonprofit organization, you’re likely to have varying needs at different stages of your growth. As you navigate through these challenging decisions, it can be helpful to know that you aren’t alone. One of our Cause Inspired Partners, …

prioritizing traffic quality a cause inspired case study

Prioritizing Traffic Quality: A Cause Inspired Case Study

Dynamic ads on the Google Ads platform create headlines and landing pages using content from your website, which can help fill in the gaps in keywords and saves time. These ads ensure the nonprofit has ads for all relevant …

choosing trendy blog topics

How to Choose Trendy Blog Topics

Keeping your nonprofit’s website current, and updating it regularly with relevant blog content are great ways to improve the performance of your Google Ad Grant and increase your SEO ranking. But adding content isn’t always so simple. Sometimes choosing …

combining paid search advertising with the google ad grant

Combining Paid Search Advertising With Your Google Ad Grant

Google’s Search Network is an incredibly powerful marketing tool that is utilized by millions of advertisers worldwide. Nonprofit organizations of all shapes and sizes advertise on this network in order to showcase their missions and achieve their digital marketing …