5 Reasons Nonprofits Can Benefit From Remarketing
The Google Display Network is a powerful tool to expand a nonprofit organization’s reach. Covering more than 90% of websites across the internet, Google’s Display Network is a powerful means of reaching new audiences. Previously, Cause Inspired Media has posted …
2018 US Charitable Giving Report Released – A Cause Inspired Analysis
Charitable giving in the United States was down in 2018, a new report states.
This week, Giving USA released its annual report on charitable giving in the United States in 2018. Giving USA is the longest-running and most comprehensive report …
Angeles Crest: A Cause Inspired Case Study
Founded in the 1940s, Angeles Crest Christian Camp was established “to support the Christian Churches/Church of Christ camping outreach ministry.” Angeles Crest is a camp in the San Gabriel Mountains outside of Los Angeles, California dedicated to helping kids …
Understanding The Facebook Pixel
If you are advertising on Facebook, you have likely heard of The Facebook Pixel. Although it is not required to advertise on Facebook, this piece of code allows your nonprofit to measure, optimize and build audiences for your ad …
Guide To Improving Your Facebook Ad Targeting
When developing any type of marketing campaign, you must first consider the audience that you want to see your campaign. This is also true when creating Facebook ads. Thankfully, Facebook provides advertisers with a variety of targeting options to …
Nonprofit Works 2019: Cultivate Change Announcement
Nonprofit organizations across Northeast Florida will be meeting up Thursday, June 13th for Nonprofit Works 2019: Cultivate Change. This annual conference by The Nonprofit Center of Northeast Florida is a day-long gathering to help local nonprofits “prepare for, manage, and …
Nonprofit Guide To Advertising On The Display Network
If the Google Search Network is not giving you the results you desire, you may want to think about going in a visual direction. The Google Display Network covers more than 90% of websites across the internet, expanding your …
Perfecting Your Social Shares With OG Tags
Your organization has done everything right: created interesting content, uploaded it to the website, and shared it with your followers on social media. So why does the link look blank when you share it to Facebook?
When sharing links on social …
Cause Inspired Media Works With NANOE Members
A different kind of marketing firm, Cause Inspired Media is a Google Ad Grants Certified Professional that works exclusively with nonprofit organizations to manage their digital advertising. The Google Ad Grants Program has been at the heart of Cause Inspired Media’s mission since their inception.
Google Ad Grant Policy Updates: April 2019
Google has released new enrollment and policy changes that will affect nonprofits applying for the Google Ad Grant from this point forward. These changes are intended to help nonprofits get the most out of their Google Ads experience, and …
Cause Inspired Media Attends NANOE’S 2019 Convention & Expo
This March has been a busy month for the Cause Inspired Team! Just two short weeks after the NTEN Conference in Portland, the Cause Inspired Team traveled to Charleston, South Carolina to attend NANOE’s 2019 Convention & Expo.
Cause Inspired Media Attends 2019 NTEN Conference
The Nonprofit Technology Enterprise Network (NTEN) is an organization aiming to create a positive community for nonprofits and individuals interested in the use of technology to support nonprofit organizations or other causes. NTEN has been described by Nonprofit Quarterly as “one of …
The Digital Shift: Transitioning Out of Traditional Marketing
The world today is rapidly changing, and never before has an adaptive marketing strategy been more necessary to succeed. An adaptive marketing strategy is one that is constantly changing based on relevant, accurate data in order to reach qualified …
Fraud Alert For ACH Debit Refunds
Cause Inspired Media would like to inform clients to be aware of fraud-like behavior targeting nonprofit organizations.
Using ACH Debit, individuals intending to commit fraud make a payment, then ask for a refund before the transaction has cleared the bank. …
Google Ad Grants: A Year In The Life of New Policies
At the start of 2018, Google rolled out a set of new policies governing their Ad Grant program that provides $10,000/month in advertising credit for Google Search advertising. The effect these new policies have had is greater than any …
