{"id":13371,"date":"2019-07-19T16:41:28","date_gmt":"2019-07-19T20:41:28","guid":{"rendered":"https:\/\/causeinspiredmedia.com\/?p=13371"},"modified":"2019-12-19T08:50:52","modified_gmt":"2019-12-19T13:50:52","slug":"5-reasons-nonprofits-can-benefit-from-remarketing","status":"publish","type":"post","link":"https:\/\/causeinspiredmedia.com\/google-ads\/5-reasons-nonprofits-can-benefit-from-remarketing\/","title":{"rendered":"5 Reasons Nonprofits Can Benefit From Remarketing"},"content":{"rendered":"
The Google Display Network is a powerful tool to expand a nonprofit organization’s reach. Covering more than 90% of websites across the internet, Google’s Display Network is a powerful means of reaching new audiences. Previously, Cause Inspired Media has posted a general guide<\/a> to using the Google Display Network, but remarketing is a subtopic within the Display Network that requires a more in-depth explanation.<\/p>\n Otherwise known as ‘retargeting,’ remarketing is a great way for an organization to expand its reach, drive donations, and increase support. With remarketing, nonprofits can target people who have previously visited their website without completing a desired action (or ‘conversion’) on a landing page. It’s meant to remind users to come back and complete the conversion.<\/p>\n Here are 5 reasons for your nonprofit to consider adding remarketing to its online marketing campaign:<\/p>\n Remarketing is a powerful tool for nonprofits to spread their brand and expand their reach. It is important to remember that retargeted ads are just one facet of an effective digital marketing campaign. Cause Inspired Media is committed to helping nonprofits implement a comprehensive digital marketing strategy that is tailored to their needs. If you would like to learn more about Cause Inspired Media and how we can help your nonprofit organization expand its reach, contact us<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" The Google Display Network is a powerful tool to expand a nonprofit organization’s reach. Covering more than 90% of websites across the internet, Google’s Display Network is a powerful means […]<\/p>\n","protected":false},"author":7,"featured_media":13411,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"categories":[43],"tags":[185,186,187],"yoast_head":"\n\n
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