PRIVATE: SOCIAL MEDIA CLIENT ONBOARDING

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Name *

First

Last

Organization Name *

Phone

Email *

Website

Address

Address Line 1

Address Line 2

City

State / Province / Region

Postal Code

Country

About Your Business

Do you have control over your website or use a webmaster? *

We’ll have to add a tracking code to your site to track progress. Please provide your webmaster’s name and contact info, if applicable

What is your main challenge with social media? *

What are you looking to achieve from your social media activity? *

Be clear about what you expect from your social media efforts. Is it a customer service channel, brand awareness, more online sales, or something else?

Describe your mission. What problem do you solve? *

Every organization’s mission solves a problem or serves a purpose. What is it about what you offer that will capture the attention of your audience?

Describe your ideal audience. How old is he/she? How much do they earn? Where do they hang out online? What do they like to do in their leisure time?

What are your Unique Selling Points? Why should someone choose you over your competitors? *

What makes you stand out from the crowd?

Who are your main competitors online? *

(Please give website address)

How would you like your organization to be perceived by others on social media? *

This is a branding question. What do you want people to feel/think when they hear your name?

What tone would you like us to use on social media? *

Formal and factual, chatty and informal, or a mixture of both?

Your Content

Do you have a blog, vlog or any written articles? If yes, please provide the links. *

Besides your website copy, where we can find content you’ve produced? *

Blog, vlog, soundcloud, podcast, guest posts, etc.

Will you supply us with content to help our social media efforts? Content such as stories, pictures and videos always work well. Social media management should be a collaborative process in order to achieve the most benefit. *

We can share files through Google Drive, as well.

When it comes to sharing content, what kind of topics is your market interested in hearing/learning more about - closely related to your product or service? *

Sports? Health and Wellness? Education? Environment?

Your Social Media Platforms

Please list and provide links to all existing social media platforms that we will be managing. *

Phone

PRIVATE: SOCIAL MEDIA CLIENT ONBOARDING

About Your Business

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