Creating Your 2018 #GivingTuesday Strategy
#GivingTuesday is a singular day of giving that always occurs on the Tuesday following Thanksgiving in the Untied States. This year, #GivingTuesday will be on... Read More
Don’t Be Fooled By Phishing Scams
Phishing Scams are fraudulent attempts to obtain sensitive information, like usernames, passwords, and credit card details, often for a malicious purpose. This is done by... Read More
5 Signs Your Nonprofit Is Ready To Rebrand
Is your nonprofit ready for a rebrand? This isn’t always an easy question to answer, so our Director of Brand Strategy, Dave, put together a... Read More
UTM Parameters 101
If you use Google Analytics or similar tools, you’ve probably come across the acronym UTM before. So, what is it? UTM parameters are tags added... Read More
Google’s New Expanded Text & Responsive Search Ads
If you start to feel like the ads in Google’s Search results are getting longer–you’d be exactly right. Google’s new Expanded Text Ads (ETAs) can... Read More
Multi-Chapter Brand Consistency On Social Media
For nonprofits with multiple chapters, the services offered and overall mission can be nearly identical. But, they each require their own social media strategy. When... Read More
Getting The Most From Your Google Ad Grant: A Webinar
Join us this Wednesday, August 8th at 2pm EST for an interactive webinar about optimizing your nonprofit’s Google Ad Grant! Cause Inspired Media has partnered... Read More
Google Includes Cause Inspired Media In New List of Ad Grants Certified Professionals
On July 24th, 2018, Google announced that Cause Inspired Media will be included on their new list of Ad Grants Certified Professionals, consisting of leading... Read More
Google’s Push For A Secure Internet
If your donation page is still using HTTP, your donors’ information is not secure. It’s time to switch to HTTPS. Last year, Google began their... Read More
The Value of Volunteers
When reporting the resources available for a nonprofit organization, one essential resource is commonly left out: volunteers. A study by Independent Sector, a coalition of... Read More