Building Landing Pages To Achieve Your Goals
A key aspect to your nonprofit’s Google Ads performance is the landing page experience. Google uses your landing page to measure how well your organization’s... Read More
Using Calls To Action To Increase Support
Are you looking to build your nonprofit’s digital presence? Cause Inspired Media has put together a guide to help your nonprofit increase the value of... Read More
Long-term Google Display Remarketing
Nestled in the southeastern hills of Wisconsin, the beautiful Camp Anokijig has been welcoming children and families since 1926. Today, the glacial-born lake and wooded... Read More
5 Reasons Nonprofits Can Benefit From Remarketing
The Google Display Network is a powerful tool to expand a nonprofit organization’s reach. Covering more than 90% of websites across the internet, Google’s Display... Read More
2018 US Charitable Giving Report Released – A Cause Inspired Analysis
Charitable giving in the United States was down in 2018, a new report states. This week, Giving USA released its annual report on charitable... Read More
Understanding The Facebook Pixel
If you are advertising on Facebook, you have likely heard of The Facebook Pixel. Although it is not required to advertise on Facebook, this piece... Read More
Guide To Improving Your Facebook Ad Targeting
When developing any type of marketing campaign, you must first consider the audience that you want to see your campaign. This is also true when... Read More
Nonprofit Guide To Advertising On The Display Network
If the Google Search Network is not giving you the results you desire, you may want to think about going in a visual direction. The... Read More
Perfecting Your Social Shares With OG Tags
Your organization has done everything right: created interesting content, uploaded it to the website, and shared it with your followers on social media. So why does... Read More
Google Ad Grant Policy Updates: April 2019
Google has released new enrollment and policy changes that will affect nonprofits applying for the Google Ad Grant from this point forward. These changes are... Read More